Brand Strategy and
Marketing Consulting
With over 30 years experience, Amy brings a customer-centric view to her work as a brand strategist and marketing consultant. She has worked for some of the biggest and most respected brands in America, nurturing and developing their identity and increasing engagement. She has translated this knowledge and wisdom to the smaller organizations she works with by bringing the same care to their brand and their consumers.
Amy began her work in hospitality and entertainment, and this grounding is always a part of her work, as her focus is on the customer experience - online, offline and through experience.
Known for her ability to quickly assess a situation and see through to a solution, Amy authentically builds relationships in and outside of an organization to accomplish goals. Amy’s work is practical, actionable and realistic. She works within budgets and with teams to bring out the best in everyone.
Fractional Executive Support
To give you the strategic brand, marketing and communications support needed, without the headout or overhead. You get the wisdom and guidance for your team and the efficiency and partnership for your organization.
We serve this function as an interim executive, filling in for extended leave positions, so your organization continues to move ahead.
Brand, Marketing and
Communications Consulting
Sometimes you just need an objective set of eyes to look at your work and help with the plan, the rollout or the new program. This work can take many forms:
Brand Assessment
Looking at how strong your brand and story are in the marketplace and how they are resonating with your target audienceIntegrated Marketing Strategy and Plan
Working with your team to develop a plan that is transformational yet realistic, comprehensive and actionable. We work with you to ensure that your messages connect with your intended audience segments:
Marketing Campaigns and materials, Social Media strategy, Public Relations, Email, Direct Mail and Event Management.
Special Project Management
When you need that person to extend bandwidth or fill knowledge gaps, we are there with experience, perspective and a “get-it-done” attitude. Things like:
Organizational Rebrand
New Website development
Book Launch
EOY Campaigns
Branding Workshops
Team Building
Executive Coaching